Olímpicos - Sports augmentés

by Aurélien Jeanney, produced by Maison Tangible
2024

Olímpicos - Augmented Sports is a series of augmented reality posters illustrating Olympic and Paralympic sports.

Skateboarding, wheelchair basketball, mountain biking or goalball: this creation highlights practices and athletes underrepresented in traditional media and Olympic communications.

In an infinitely colorful, joyful and geometric universe, each poster comes to life, showing athletes in motion thanks to augmented reality.

In-situ experience
Smartphone, Tablet
Suitable for all audiences
Without dialogue
Update : 15/05/2024
Olímpicos - Augmented sports (©Aurélien Jeanney)
Olímpicos (©Aurélien Jeanney)
Olímpicos (©Aurélien Jeanney)
Olímpicos (©Aurélien Jeanney)
Olímpicos (©Aurélien Jeanney)
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Find out more

Genesis of the project

The Olímpicos project was commissioned by the Alliances Françaises of Brazil and led by Aurélien Jeanney. It received support from the French Embassy in Brazil and Air France. It's a set of 8 posters representing Olympic and Paralympic sports. Each poster comes to life thanks to the "Maison Tangible" augmented reality mobile app, available free of charge on iOS and Android, anywhere in the world.

This project was born from the desire of :

➜ build a graphic bridge between the Olympic Games in Rio de Janeiro in 2016 and those in Paris in 2024,
➜ illustrate sports less represented in the Olympic world, new or handisport,
➜ pay tribute to Brazilian and French graphic culture.

It was nurtured by a creative residency at the Villa Tijuca in Rio de Janeiro in late 2023, at the invitation of the Alliance Française.

In practice

The project exists in two versions:

➜ focus on French athletes,
➜ focus on Brazilian athletes.

Each of the two declinations features eight posters, which can be displayed as a fresco or presented individually. In this way, the exhibition can be deployed in private locations (modular depending on the space) or in public spaces (very large-format posters or tarpaulins).

Each poster is available in 50x70cm or 100x140cm format, and can be reduced or enlarged in various proportional scales, delivered as digital files to be printed in portrait format.

Custom design

Would you like to adapt the project to promote your national athletes? Contact us!

Votre contact
In-situ experience
Experience
Terms
Multi-users - Solo
Interactivity
Interactive
Audience
Categories
Suitable for all audiences
Minimum age
4 years
Accessibility
Suitable for visitors with developmental and learning disabilities, Suitable for people with reduced mobility
Prices
Languages
Original language
Without dialogue
Dubbing
Subtitles
Team
Interpreter
no
Public outreach
no
Technician
yes
Material
Equipment
Smartphone (Android, Nintendo Switch) ; Tablet (Android, iOS)
Internet connection
Required to broadcast the artwork
A workshop may accompagny this artwork.
Awards
Programming
Tournée au Brésil via le réseau des Alliances Françaises (Brazil), 2024
Résidence de création, Villa Tijuca Rio de Janeiro (Brazil), 2023
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Direction
A J
Artist
Aurélien Jeanney
Production-distribution
M
Production
Maison Tangible
A
Production
Alliance Française de Rio de Janeiro
A
Production
Ambassade de France au Brésil
A
Production
Air France
 
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